every artist needs two things : make money from their passion and build close relationships with fans who appreciate their craft.

traditional path? grind solo or sign with a label. chase streams on spotify/apple/youtube etc. do the math - you need 250k plays minimum to even make $1k-2k. rough.

onchain flips this model : mints instead of streams.

• fans become collectors.
• $1-5 spent is both revenue and proof of real support.
• no third party walls between you and fans.
• build genuine relationships vs broadcasting to thousands (ex : instagram, live streams etc)

Lyrah does this really well, y'all should check out her music.

onchain music isn't trying to replace traditional streaming - it's creating new opportunities for artist and building deeper fan relationships. It's especially powerful for growing artists who want to grow along with their core fans/supporters.

some examples via cooprecords.xyz (an onchain record label) :

-songcoin of Lyrah and Daniel Allan (artist earned more than what 1M spotify streams would make through a token in a week)

-music mint of disco lines (that's ~10x more from mints than earnings from 400k spotify streams)

baby steps is to think how to take this to artists attention and make them give a try before they actually onboard and participate in the economy.

If you've got artist friends curious to explore the path is pretty clear :

• set up wallet.
• mint music onchain or send it over to a native record labels.
• connect with collectors and share work.
• build your core community of onchain native collectors who actually value music ownership.

onchain music isn't trying to replace traditional streaming - it's creating new opportunities for artist without many middlemen.

if you're tired of depending on traditional means of sharing your music - time to see what happens when listeners become true fans/supporters/collectors, onchain.